kai arzheimer

Do Minor Parties Employ Models?

Do Minor Parties Employ Models? 1
Is this serious?

Many of the activities parties would have done in-house during a campaign in bygone times have now been outsourced to agencies. This was nicely illustrated last week by a mildly embarrassing incident: The liberal FDP and the right-wing extremist NPD were using the same stock video footage of a happy family. So was a Finnish dairy company.

But some of the smaller parties still put people on their posters who are most probably not professional models. Today’s exhibit is widely deployed by the Pirate party. The caption reads (in my clunky translation) “Not for sale. Just eligible”. The latter does clearly not apply to the two youngsters. But if their elderly companion was a real candidate, shouldn’t they put her name on the poster? So: Are these real rank-and-file party members, or is this another stock photo otherwise used for … whatever?

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